SUNY Binghamton: Shanghai - Chinese Business Language & Culture at Fudan University

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This unique summer program offers students hands-on experience in business and marketing research in Shanghai.  Shanghai is not only one of the key financial centers of the 21st-Century, it also is China’s major urban metropolis, the hub of China’... read more

All Reviews

Yes it was. - SUNY - Binghamton View Entire Review
This program is not only about classwork, but everything else. Its the culture that you can experience from your everyday life counts. I learned about China outside of the classroom and thats the most wonderful part of this program. Beside Shanghai there are many great places to visit around Shanghai. The transportation is very ... - SUNY - Binghamton View Entire Review
Past Review
This experience was one that I wont forget. It was everything i was looking for this summer. The hinese and business componenents wee everything i expecected and the social aspect of the program exceeded what i had anticipated. - SUNY - Binghamton View Entire Review
Past Review
I learned both academic and social lessons from this program. I advanced my Chinese language ability and learned some Chinese business. In addition, I also learned a lot social lessons like price, people, food, and, life in Shanghai. I think this is an awesome opportunity to learn about Shanghai and China. - SUNY - Binghamton View Entire Review
A student studying abroad with SUNY Binghamton: Shanghai - Fudan University
Past Review
i think that my study abroad program provided me with the experience and cultural awareness that i will never be able to know unless i am physically there. it did change my future plan. Since i like Shanghai so much, i am considering find a job or work in China after i graduate. - SUNY - Binghamton View Entire Review
The Program overall has broadened my cultural experience for sure, and improved my conversational Chinese. It has made me aspire to one day work in a big city in China. - SUNY - Binghamton View Entire Review
Past Review
This study abroad program was very disappointing in every aspect. The students' level of understanding of the language and culture was uneven. Therefore, half of the students left the program with barely any educational benefit because the courses were too hard for them, and the other half left with dissatisfaction because the m... - SUNY - Binghamton View Entire Review
Past Review
It was very helpful and worthwhile. The most important thing I gained from the program was the sense of family. Every night for dinner, you're eating out with others. During that time, you chat with them and learn about them. That is the essence of Chinese meals, family style. At home I just took that for granted, but after... - SUNY - Binghamton View Entire Review
Past Review
In spite of difficulty, learned and improved alot - SUNY - Binghamton View Entire Review
Past Review
My experience in China was worthwhile. My Mandarin got much better. I was exposed to life as a Chinese college student. - SUNY - Binghamton View Entire Review

About

This unique summer program offers students hands-on experience in business and marketing research in Shanghai.  Shanghai is not only one of the key financial centers of the 21st-Century, it also is China’s major urban metropolis, the hub of China’s business, cultural, educational, and entertainment worlds.  Fudan University, one of China’s most prestigious institutions of higher learning, has specially designed this six-week program for Binghamton University students.  The curriculum includes rigorous courses in Advanced Chinese, Business Chinese, and a variety of Topics courses focusing on areas such as Hot Spots in the Chinese Economy, Chinese Business Strategies, and Business Case Studies, all to be taught in Chinese.

While students will have ample contact hours in the classroom, the centerpiece of the program will involve on-site, hands-on experience in off-campus businesses and real-life marketing research.  This will allow students to employ both their Chinese language skills and their classroom-acquired knowledge of Chinese business and marketing to conduct interviews, collect data, and write research reports, which will be presented to the class at the end of the program.

Program Type(s):
Study Abroad
Program Length(s):
  • Summer
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