WMU: Business and Culture in Thailand (Faculty-Led)

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Global Business in Thailand will offer students the opportunity to experience business processes in a limited English-speaking environment and explore oriental culture. In addition, the program provides better understanding of how global business ... read more

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Global Business in Thailand will offer students the opportunity to experience business processes in a limited English-speaking environment and explore oriental culture. In addition, the program provides better understanding of how global business in Asia operates and builds strategic clusters to compete in the global market. The course will include classroom instruction at WMU before departure as well as at government institutions in Thailand to introduce students to consumer behavior and business operations. Excursions allow students to observe and interact with different retail establishments to better understand cultural differences when marketing various products and services. Also, there will be site visits to a number of companies operating in Bangkok to understand how global businesses are established and maintained. For this program, I highly recommend that you talk to students who went on previous programs. They can tell you why this program is truly “a trip of a life time" and what makes it so unique, exotic, and popular.

Program Type(s):
Study Abroad
Program Length(s):
  • Summer
Website
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