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EIML Paris: Summer School Paris in Luxury Marketing

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Paris… In the most visited capital of the world, dive into where everything happens, from art to fashion, luxury and design. For a week or a month, come and see what comes out and gain insight into the Luxury industry.EIML Paris offers the opportu... read more

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About

Paris… In the most visited capital of the world, dive into where everything happens, from art to fashion, luxury and design. For a week or a month, come and see what comes out and gain insight into the Luxury industry.


EIML Paris offers the opportunity to international students to acquire the fundamentals and realize that Luxury is above all a unique art of know-how, products and services of which require a deep sense of quality. Thanks to our high quality training classes, your skills and competences in the understanding of the specific codes and language of the Luxury industry will blossom.


Each dedicated session is organized for groups of a minimum of 15 people and lasts for one week or one month. The registration deadline is set for May 15th*.


During the summer period, EIML Paris opens its doors to international students, allowing them to acquire the fundamentals of the Luxury industry. Exchanging, evolving, and studying alongside peers from different linguistic and cultural backgrounds fosters flexibility and adaptability, two essential qualities in the world of Luxury.



Since all classes are conducted in English, proficiency in both spoken and written English is a prerequisite for enrolling in a summer session. 2 years of successful higher education or a bachelor's degree is required. However, we welcome candidates with diverse and varied profiles, which we consider to be an asset for this experience.


The summer session is divided into several modules that can be attended independently:



  • Luxury, Codes and Market Overview

  • Luxury, Fashion and Accessories Industry

  • Luxury, Fragrance and Cosmetics Industry

  • Luxury, Watches and Jewelry Industry

  • Luxury, Hospitality Management and Gastronomy

The program covers areas such as Introduction to History of Luxury Products, Brand Management, Consumer Behavior, International Luxury Markets and Retailing. Companies and boutique visits are a unique opportunity to see in practice issues learnt in classes and meet with professionals.


Each session consists of 30 hours divided into 25 teaching hours, 3 hours dedicated to company visits/conferences, 2 hours dedicated to cultural visits plus 5 hours dedicated to individual work. This is a unique opportunity to meet industry professionals and see in practice the concepts studied in the classroom.


A certificate is given upon completion of all assignments such as multiple-choice questionnaire, group work, case studies. Active class participation and company visits are mandatory. Students can earn 2 to 10 ECTS (European credits) for the courses taken during the summer session.




REQUIREMENTS



  • Candidates’ profiles can be very diverse. The most important is to care for aesthetics, perfection, be creative,have a taste for communication, possess analytical skills for patterns and trends, and be sensitive to the arts and letters.

  • Candidates have to show 2 years of successful higher education or having earned a Bachelor degree or an equivalent.

  • For non-native speakers, English proficiency proof document is needed (English tests or a recommendation letter from your current school).



CERTIFICATION



  • A Certificate is given upon completion of all assignments such as multiple-choice questionnaire, group work,case studies.

  • Active class participation and company visits are mandatory.

  • Students can earn 2 to 10 ECTS (European credits) for the courses taken during the summer session.



PERSPECTIVES

These summer modules provide excellent support for those who plan a career in the luxury industry by acquiring fundamentals in the luxury business.
In addition, students can transfer up to 10 credits to their home institution (if the home institution allows them to transfer their credits).

TUITION FEES



  • Administration fees : 30 € non refundable

  • Tuition fees for one summer module : 750 €

Fees decrease when applying for more than one module

  • 2 summer modules : 1350 €

  • 3 summer modules : 1750 €

  • 4 summer modules : 2000 €

  • The entire program : 2250 €


APPLICATION DEADLINE

APRIL 30th, 2024

Studying and living in France will make the difference to better discover and grasp the distinctive French way of life.

Program Type(s):
Study Abroad
Gap Year
Program Length(s):
  • Summer
  • Short Term
Instruction Language(s):
  • English
Language Requirement(s):
  • English
Relevant Study Subject(s):
  • Crafts, Craft Design
  • Design and Applied Arts
  • Arts Management, Entertainment Management
  • Commerce
  • Business Communications
  • Hospitality Administration
  • International Business
  • Marketing
  • Fashion Merchandising
  • Fashion / Apparel Design
Minimum GPA:
12.0
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